With the desktop and the Web browser locked-up—and established beachheads in the TV, PDA, and gaming console worlds—Microsoft jumped into the cellphone market today by unveiling “recipes”, including PhonePC, that let manufacturers quickly build wireless components (like Net access) into their phones. Nokia, Motorola, and Ericsson are all offering their own flavours of this technology.

Like the other markets, this battle for a de facto standard will be fought by the slow-and-steady Microsoft-money machine. And with its gains in these various markets, Internet Expolorer becomes the viewer it which more and more people view the Web.